Implementing agile marketing to focus on doing fewer things better, prioritizing outcomes over constant urgency.
Three years after defining team identity, the team has become who they set out to be and now gets to reach further.
How deliberately acting against your default patterns can unlock growth and make you more effective.
Practice creates vulnerability, it offers a return to the why of our work, and it offers space and habits for meaningful improvement. In this letter, I want you to know specifically what I'm practicing.
A short letter on taking ownership of your work and finding ways to unstick projects that are stalled.
Two questions that I believe can help us map the year ahead: 1. What would this look like if it was easy? 2. What would great look like?
A year-end reflection on concerns and confidence heading into a new year of focused strategy and team growth.
An exploration of the tension between metrics and outcomes, and how to measure what truly matters in marketing work.
Defining marketing's purpose at Apptegy and celebrating the unique strengths of each team member.
A reflection on gratitude and accomplishment after the SchoolCEO conference, celebrating the team's work and relationships.
A reflection on high agency and the art of figuring things out, inspired by a colleague's ten-year approach to solving problems.
A letter about new beginnings, connection, and the team's remarkable accomplishments in the first half of the year.
